Market Intelligence is gathering and analyzing information in order to make correct and reliable decisions to develop strategies in market development and extension.
Why Detaysoft Market Intelligence?
In-house
Strategic review
Resource allocation
Market / Competitors
New markets
The current situation in the market
The threat of new entrants
Strategic partnerships
Product
New products, services
Cross selling
Alternative items threat
Customer
Bargaining power
Purchasing power
Identification of risk
Dealer
Bargaining power
Price, term bargains
Identification risk
Others
Demographic data
Legal regulations
Advantages
• Current data stream
• The integration of data within the company
• Business and industry-specific solutions
• Quick and easy sharing of strategic analysis
• What-if simulation, mobility
• Strategic analysis of data collection in one spot
• Decision support and early warning
• Continuous updates
Solution Process | ||
20% Data gathering | 20% Data analysis | 60% Decision Making and Execution |